How long can a video be on Twitter

Nothing beats how fast you can reach a vast audience using this medium, especially if you are a digital marketer and using Twitter. However, there are some limitations surrounding the Twitter video section, especially when it comes to the 140 seconds timing of the videos and the ability to share full-length videos on Twitter. As a digital marketer, the default limited video length that comes with using this feature makes it almost impossible to pass the complete message to the viewers.

Because of this limitation in uploading Twitter video section, we have created this piece on posting a long video to Twitter. By doing this, both those using the Twitter for marketing purposes, creating awareness, or those using it for funfair will have the opportunity to leverage its full potential. So, with this, we urge you to follow the steps listed below to get it done in no time.

Step 1. Check the eligibility of your Twitter account

Click on your profile picture, from the dropdown menu, select Twitter Ads. If this is your first time to use Twitter Ads, you might have to enter your credit card information. Don’t worry, you won’t have spend any penny on this.

Once you have entered card information, you will have a few dropdown menu. Click on Creatives > Videos. Twitter Video Player Terms will pop out. Agree to the terms.

Step 2. Upload to Twitter Video Dashboard

Reach the Video section, click the Upload button, select a video from your computer and upload. The whole process will take several minutes.

For personal account, the video file size is limited to 512MB, and business account is 1GB. For now, the video is only visible to you in the Video Section. We still have several steps to go.

Step 3. Compose & Publish

Click on Compose Tweet. Enter right information like title, description. Then choose from the Promoted-only or Standard delivery.

The promoted-only is a paid service. You need to run ads and let the new users see them.

How to Upload Longer Videos to Twitter

Bonus Tip: How to Create an Excellent Twitter Video

You must have noticed the clarity and creativity that comes with most Twitter videos. And this is where you need a video editing tool like FlexClip: a tool used by thousands of professional video experts around the world. It comes with beautiful templates, stickers, animation, appealing resolution, etc. Your Twitter videos are bound to stand out with a tool like this. So, go for it, give that video the sleekness it deserves.

The Bottom Line

As the Twitter continues to create new meaning in the way we upload photos and videos, we owe it to the app to do it right. When a Twitter video is properly managed, it can serve as a perfect communication channel: a powerful information dissemination tool to reach a specific audience. Again, remember that using a video editing tool like FlexClip doesn't just give you an excellent video to upload; it makes your video stand out. So, while you follow the steps mentioned above, remember to like and share this article.

While Facebook and Instagram allow you to connect with your family, friends, and acquaintances, the Twitter scope is more extensive. Twitter connects you with the world. Twitter offers a platform to see all the world’s breaking news, live events, or other trending activities and people.

One distinction of Twitter is its short, simple, and fast content. Since its inception, it has deliberately kept its content short to allow them to travel fast.

With Twitter, you get to know everything going on in the world in just a few seconds. Its highly skimmable content is its unique selling point, giving it a creative edge over its competitors.

Since Twitter is about limited characters and content, it has also kept length limits to the videos section. You can share videos maximum of 140 seconds (2 minutes 20 seconds) on Twitter. If you want to share longer videos, you have to trim them and share them in bits.

You can, however, share longer videos, up to 10 minutes, if you sign-up to your Twitter Ads account. Similarly, you can share longer videos with a playable preview or link via YouTube, Facebook, and LinkedIn.

So, let’s get started.

Table of Contents

1. The Length of Twitter Videos
   • Videos Longer Than 140 Seconds on Twitter
     • Method #1: Share Videos From Other Platforms
     • Method #2: Use the Twitter Ads Account
2. The Wrap-up
3. FAQs

The Length of Twitter Videos

Twitter is all about short, fast, and intelligent content, as it started as influenced by SMS (which was big back in 2006). Twitter is microblogging, encouraging short and impactful content that can penetrate to more significant levels.

It deliberately keeps its content sharp, like a bird chirp.

Previously, you could only share Tweets with a character limit of 140 characters. Now, the platform has doubled this limit up to 280 characters.

If you look into the videos section of Twitter, then it also has some stipulations for you to abide by.

You can currently share videos of 2 minutes and 20 seconds (140 seconds) in length. If you try to share a video longer, you have to trim the video.

This video limit is not as disappointing as most of you might have perceived. It is ample to get your message across in the most engaging manner.

Short videos engage more than longer videos. TikTok videos are another bane of the power of short video content.

If you want to post videos longer than 140 seconds, you can do this if you follow as we say.

Videos Longer Than 140 Seconds on Twitter

There are two ways you can share longer videos on Twitter. The first method is through YouTube (or any social media). The second method is using a Twitter Ads account.

Method #1: Share Videos From Other Platforms

All you have to do is upload your video first on YouTube. Once you have uploaded a video on YouTube, you can share/ embed the video to Twitter by tapping on the “Share” button below the video. 

Now depending on your twitter version, your audience will experience different results. The Twitter app users would most likely see the YouTube link to the video. For people using Twitter in a computer browser, a playable preview of a YouTube video.

You can also share any video from your Facebook and LinkedIn.

Method #2: Use the Twitter Ads Account

Another method that is better and more effective in the long term is to get yourself registered in a Twitter Ads account.

To register for a Twitter Ads account, follow these steps:

1. Open Twitter on your favorite web browser.
2. Click on “More” in the left navigation.
3. Select “Twitter Ads.” A new window will open.
4. Add your country and timezone, and continue.
5. Enter your Campaign objectives (Awareness, consideration, or conversion) and click “Next.”
6. Enter your information, including payment details, to set up your Twitter Ads account.

Twitter Ad account is free. No video will cost you at present or in the future. Your billing information is to unlock Twitter ad account features, not for any payments.

Now, with a Twitter Ad account, you can upload videos for as long as 10 minutes.

The Wrap-up

Twitter allows users to upload videos that are 140 seconds (2 minutes 20 seconds) long.

You must create a Twitter Ad account if you want to share longer videos (up to 10 minutes).

Similarly, you can embed videos of any length on Twitter from YouTube, Facebook, Instagram, and LinkedIn.

FAQs

Twitter allows you to share videos for up to 140 seconds (2 minutes 20 seconds). If you try to upload any longer video, it will ask you to edit and trim the video from anywhere by dragging the trimming bar anywhere on the video to shorten it.

Not at all! Anybody can sign-up for a Twitter Ad account and use it to upload videos for up to 10 minutes. You do not have to have an advertising campaign to use this feature.

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